Thursday, March 18, 2010

Lexa Fees Editoral

1. Is there a clear point of view? (position)
Yes, that there are better options for feeding students at lunch rooms around the country.
2. Does the Op-Ed state the problem and solution simply?
Yes the soloution is that
3. Does the piece address the counter arguments?
Yes that school lunch needs to be nasty because its cheap.
4. Is the Op-Ed interesting?
Very much so I never thought about that we could actualy find a solution to the bad food at schools.
5. Are the paragraphs organized logically?
Yes with a thesis and supporting paragraphs with a viable solution.
6. Does each paragraph develop an idea to support the thesis?
Yes, there are clear examples that there are solutions that would work.
7. Is the writing clear?
Yes clear and captivating.

Max King Editorial

1. Is there a clear point of view? (position)
Yes to build a new stadium.
2. Does the Op-Ed state the problem and solution simply?
Yes build a new stadium.
3. Does the piece address the counter arguments?
Yes that its too expensive.
4. Is the Op-Ed interesting?
Very intersting and its a conversation that was heard alot during the vikings season.
5. Are the paragraphs organized logically?
No it was one big paragraph but flowed smoothly.
6. Does each paragraph develop an idea to support the thesis?
Yes.
7. Is the writing clear?
Very much so the writer wants a new stadium.

Editorial

Don’t Ask Don’t Tell
The don’t ask don’t tell policy is how the military functions when it comes to homosexuals. The policy is that a solider is not asked about his or her sexual orientation or is the soldier under any circumstances required to state or share it among anyone, as well as engage in homosexual acts.
The don’t ask don’t tell policy is now under fire by homosexual activists around the country. President Obama wants congress to look at the policy again and see if there can be a better compromise.
If you give an inch they take a mile. The don’t ask don’t tell policy was enacted in the first place because men and women who were serving in the military had to declare what their sexual orientation was when joining the armed forces. Upon declaring that they were a homo-sexual they were either discharged or now allowed into the military in the first place. The don’t ask don’t tell was the compromise for the homo-sexual community; they now have the right to serve their country so long as they keep their dirty secret to themselves.
An argument against the don’t ask don’t tell policy is that by allowing homosexuals to openly serve gay their would be no compromise to duties nor the mission over seas. This appears not to be true because there has been more people coming out saying they are against it than anything else.
The fact of the matter is that with two wars going on America’s main concern should be winning those wars. The meetings or conversations about the don’t ask don’t tell policy should be thrown out and replaced with questions like “Are our brave men and women over seas currently getting what they need?” or invest the money that would go into finding a worst policy (it does costs time and money to rewrite policies as well as politicians precious time) into better care for veterans.
Write your politicians and demand that they throw the don’t ask don’t tell policy discussions on the back burner while we have troops currently in a combat zone.

Tuesday, March 16, 2010

Pre Writing

1. What is a problem/issue that our entire student body (our school, community, country, etc.) faces today?
EVHS a la cart items are too expensive.
2. What is your view/position on the problem or situation?
Needs to be cheaper.
3. What would you like to achieve with your editorial? (What is the desired result?)
A la cart becoming cheaper.
4. How will you persuade your audience to adopt your viewpoint as theirs? List at least 4 persuasive points.
Sight examples on how the students are being ripped off.
What their alternatives are
What other schools are paying for the items
How much the school is paying and the premium
5. How will you motivate your reader to action in your conclusion
By giving the facts of school lunch a la cart.
6. How will your editorial serve a public purpose?
Hopefully lower the price of a la cart so people can eat delicous food for cheaper.

Feautre Story Final Draft

Journalism

“First name Drill and last name Sergeant you will address me by my full name” Drill Sergeant C had a distinctive voice due to a road side bomb that ripped through his chest on his 2nd tour in Iraq. The troop (76 soliders) sounded off with “Yes Drill Sergeant”
“I hate everyone of you individuals equally because you are not soldiers you are garbage, hot civilian garbage. You will hate me and the more you hate me the more you will learn. I assure you privates I will weed out those who I believe who will not kill down range, I will weed out those who will quit down range, I will even weed out the ones who..” The drill sergeant saw the guy next to me moving his hands while at the position of attention. He quickly got in my face and asked me
“Why the F*** are you letting your battle buddy do that?”
I quickly replied “no excuse!” with an assertive voice something that my recruiter told me to always use when talking to a drill sergeant
“NO EXCUSE? I BET YOUR SORRY TOO?”
“Yes I am sorry Drill sergeant”
The drill sergeant got within an inch of my face and told me that since I called him a sorry drill sergeant he was going to make me a sorry Private.
Situations such as this one occurred very frequently throughout basic combat training during the summer of 2009 at Fort Knox Kentucky. No matter what you said or what you did the Drill Sergeant would yell or make you do a lot of PT (physical training). Due to the fact that the Army was transforming civilians into soldiers, and preparing them for combat.
It is hard to think to think that four years of high school followed by another four years of college you can now have a dead end job making anywhere from 35 to 50 K a year but all you need is nine long weeks of BCT (basic combat training) to be mentally, physically and emotionally prepared for war. Before going to BCT you may be entering for college or to make your family proud but when you’re there the only reason why you are there is to prepare for war.
The United States has been at war for over 9 years now. Captain Forney the commander of hotel troop 1/81 armor said “All of my Drill Sergeants have a deployment under their belt. Most have two or three and that’s for soldiers in training benefit.” Captain Forney himself is an Afgan war veteran who lost his leg during his deployment. Through the experiences of his own as the commander of a basic training site and his Drill Sergeants he would be able to give the best training possible to the soldiers.
I had tough training while I was in basic but the correlation of being smoked (Army term for muscle failure work outs) and falling asleep during a class or on guard duty was very apparent. Drill Sergeants would share a story about how a scout sniper team look out fell asleep during a mission in Bagdad Iraq, and then the scout team was killed and there rifle was taken and used to kill Americans for three years. The importance of not falling asleep came from their experiences otherwise it would just be information read from a book.
I needed to know. After all the hard work and the horror stories did it pay off. Were people that went through basic training properly prepared for war. I asked Private Donald Duncan. We had gone through basic training together except I left afterwards and he went to 7 more weeks of training for cavalry scout. I had to the opportunity to speak to him on facebook chat. He is currently serving in Mosul Iraq with the 3rd infantry division. It was the first time we spoke since August 2009. He said “hey” then an explicit word just like we always talked to each other at basic. I asked how he was and what it was like over there? and he said it hotter than hell and even though things are a lot better in Iraq than ever you still have to be ready for anything to go down at any given minute.
We reminisced about basic for a while then we got down to business. Did the training prepare you for war? Instantly he replied lol. “Yeah now that I’m here it all makes sense man. From the clean weapon, to the will power to stay awake. I cant believe I ever complained about letters too”
That made sense. The way training was structured was to make things run smoothly over seas. Clean weapon, keep your head on straight under a lot of stress but did it prepare you for the horrors of war? I had to talk to someone who has experienced it.
I grew up in Apple Valley Minnesota. Across the yard lived Sean Burnett who graduated Eastview in 2004. Growing up he loved the military and always wanted to enlist. He did. In fact became part of the first designated route clearance team in Iraq as a combat engineer. The #1 dangerous job in Iraq due to the fact that one of their roles is to find roadside bombs and IED’s then properly dispose of them.
During his first tour in Iraq he encountered a lot of enemy fire. He wears the Combat Action Badge. An award given to soldiers who have been attacked by enemy fire or have returned fire. Sean got this honor for both on many occasions. In conversations with him I asked if basic training properly prepared him for what was going to be coming. His answer was “Yes and no. It gave discipline and that kind of thing that I transferred to cleaning my weapon and staying awake but when you get there nobody really cares. As for the stress of being over there away from home you just get use to it.”
Basic training prepares soldiers for war as best it can. Everyone I’ve talked to has agreed although some of the aimless yelling and getting “smoked” may see uncalled for at the time, it actually will be looked back on as good army training as your military time progresses.

Monday, March 15, 2010

Jorge San Martin Peer editing Feauture story

1. What are some areas that could use more detail? Why?
Although the main focus is not on what your mom's company does it would be cool to know what products are being bought and sold down there!
2. What additional sources might the author use? Does the lead involve you in the story?
The story is very captivating!
3. Does the story contain a well defined scene (a detailed description of someone doing something or something happening)? What is it? If not, make a suggestion for a scene that might work.
Story needs more detail. From the different countries to why they are moving all the time.
4. What would you like to see or hear more of? Less of? Include, any other suggestions you have for improvement.
I would really like to hear more about the main cultural differences.

Luke Harwell Feature

1. What are some areas that could use more detail? Why?
The actual fundrasier how it went because to me that was the most heart warming part.

2. What additional sources might the author use? Does the lead involve you in the story?
Yes it is a story that makes you want more as it develops!
3. Does the story contain a well defined scene (a detailed description of someone doing something or something happening)? What is it? If not, make a suggestion for a scene that might work.
Yes. When the dad first found out about Tucker.
4. What would you like to see or hear more of? Less of? Include, any other suggestions you have for improvement.
Less of the camping trip more of the fundraiser
Journalism

“First name Drill and last name Sergeant you will address me by my full name” Drill Sergeant C had a distinctive voice due to a road side bomb that ripped through his chest on his 2nd tour in Iraq. The troop (76 soliders) sounded off with “Yes Drill Sergeant”
“I hate everyone of you individuals equally because you are not solideres you are garbage, hot civilian garbage. You will hate me and the more you hate me the more you will learn. I assure you privates I will weed out those who I believe who will not kill down range, I will weed out those who will quit down range, I will even weed out the ones who..” The drill sergeant saw the guy next to me moving his hands while at the position of attention. He quickly got in my face and asked me
“Why the F*** are you letting your battle buddy do that?”
I quickly replied “no excuse!” with an assertive voice something that my recruiter told me to always use when talking to a drill sergeant
“NO EXCUSE??? I BET YOUR SORRY TOO??”
“Yes I am sorry Drill sergeant”
The drill sergeant got within an inch of my face and told me that since I called him a sorry drill sergeant he was going to make me a sorry Private.
Situations such as this one occurred very frequently throughout basic combat training during the summer of 2009 at Fort Knox Kentucky. No matter what you said or what you did the Drill Sergeant would yell or make you do a lot of PT (physical training). Due to the fact that the Army was transforming civilians into soldiers, and preparing them for combat.
It is hard to think to think that four years of high school followed by another four years of college you can now have a dead end job making anywhere from 35 to 50 K a year but all you need is nine long weeks of BCT (basic combat training) to be mentally, physically and emotionally prepared for war. Before going to BCT you may be entering for college or to make your family proud but when you’re there the only reason why you are there is to prepare for war.
The United States has been at war for over 9 years now. Captain Forney the commander of hotel troop 1/81 armor said “All of my Drill Sergeants have a deployment under their belt. Most have two or three and that’s for soldiers in training benefit.” Captain Forney himself is an Afgan war veteran who lost his leg during his deployment. Through the experiences of his own as the commander of a basic training site and his Drill Sergeants he would be able to give the best training possible to the soldiers.
I had tough training while I was in basic but the correlation of being smoked (Army term for muscle failure work outs) and falling asleep during a class or on guard duty was very apparent. Drill Sergeants would share a story about how a scout sniper team look out fell asleep during a mission in Bagdad Iraq, and then the scout team was killed and there rifle was taken and used to kill Americans for three years. The importance of not falling asleep came from their expeierences otherwise it would just be information read from a book.
I needed to know. After all the hard work and the horror stories did it pay off. Were people that went through basic training properly prepared for war. I asked Private Donald Duncan. We had gone through basic training together except I left afterwards and he went to 7 more weeks of training for cavalry scout. I had to the opportunity to speak to him on facebook chat. He is currently serving in Mosul Iraq with the 3rd infantry division. It was the first time we spoke since August 2009. He said “hey” then an explicit word just like we always talked to each other at basic. I asked how he was and what it was like over there? and he said it hotter than hell and even though things are a lot better in Iraq than ever you still have to be ready for anything to go down at any given minute.
We reminaced about basic for a while then we got down to business. Did the training prepare you for war? Instantly he replied lol. “Yeah now that I’m here it all makes sense man. From the clean weapon, to the will power to stay awake. I cant believe I ever complained about letters too”
That made sense. The way training was structured was to make things run smoothly over seas. Clean weapon, keep your head on straight under a lot of stress but did it prepare you for the horrors of war? I had to talk to someone who has expeierenced it.
I grew up in a townhouse in Apple Valley Minnesota. Across the yard lived Sean Burnett. Growing up he loved the military and he knew he was going to enlist. He did. Infact became part of the first designated route clearance team in Iraq . Interview was reshedualed twice due to him being called up for random training will finish tonight.

Tuesday, March 9, 2010

Basic training from the 70's to the present

1. What was the emphasis of basic training in the 1970's?

2. Did you have the benifit of having DS's as veterns?

3. What is a DS to you?

4. What was the toughest part of basic?

5. Were there people who didnt make it?

Sgt Blauter

Basic training from the 80'

Monday, March 8, 2010

Final News story

Minnesota Army National Guard raises its ASVAB requirement score to 50. Making the Minnesota Army National Guard have the highest requirement on the ASVAB, among the US armed forces for high school graduates.

The ASVAB stands for Armed Services Vocational Aptitude Battery. This test has been taken by every serviceman currently serving in the US armed forces. This test measures a possible serviceman’s math, english, science and mechanical skills. The test is used to gauge what jobs the possible serviceman can do if he or she does choose to join the military. Every job has required scores to secure them. The Army National Guard recruiters secure a job for the recruit days before they go up to take the test. Every branch has some form of job security for new recruits but Army National Guard is the only one that gives 100 percent job security.
The test is administered at over 14,000 high schools as well as every processing station for the armed services in the country.

Interviewing the #2 recruiter in the nation who is also an Iraq War veteran Staff Sergeant Blauert with the Minnesota Army National Guard when asked why is the Minnesota Army National Guard raising its ASVAB requirement the answered was “The Minnesota Army National Guard is 140 percent full which is great but we can only be 200 percent full during war time so the guard has become more and more picky when it comes time to choose who can serve in the guard. One of the ways they‘re doing this is by raising the ASVAB to 50 also by not allowing some physical waivers to go through.”

However this test does not stop people who want to join.

The military has made a pretest for the ASVAB that is usually accurate within five points enabling a recruiter to gauge whether or not a possible serviceman is ready to take the test. If the test taker is not ready the recruiter refers him or her to an ASVAB or dummies book or the countless ASVAB study guides that are online.
Robert who is a senior at high school never had the motivation to learn until he had to pass this test. He struggled through high school and now wants to serve.“I just want to join the military to serve my country and turn my life around!”

In order to pass the test Robert has started study sessions with eight other individuals who wish to join the military but need to pass the test. In meeting the teacher who teaches these individuals the questions was asked “What is holding back these people from joining the military?” his answer was a simple one. “The test has the math section of the exam heavily weighed because there are two math sections on the test. On the ASVAB basic math skills are tested without the use of the calculator. Skills that many high school seniors have forgotten or require them to brush up on before the test.”

A possible serviceman may take the test as many times as he or she would like but if the test score is not the minimum requirement he or she will have to wait 30 days. If there is another fail after that he or she will have to wait 6 months to retest.
The Army National Guard offers many incentives to join which include steady paycheck and free college. Many recruits that join the National Guard train for a job that will directly transfer to civilian jobs. Robert wants to be a diesel mechanic which he hopes to then find a civilian job by using the training received.

Minnesota Army National Guard Rasies Requirments

Minnesota Army National Guard raises its ASVAB requirement score to 50. Making the Minnesota Army National Guard have the highest requirement on the ASVAB among the US armed forces for high school graduates.

The ASVAB stands for Armed Services Vocational Aptitude Battery. This test has been taken by every serviceman currently serving in the US armed forces. This test measures a possible serviceman’s math, english, science and mechanical skills. The test is used to gauge what jobs the possible serviceman can do if he or she does choose to join the military. Every job has required scores to secure them. The Army National Guard recruiters secure a job for the recruit days before they go up to take the test. Every branch has some form of job security for new recruits but Army National Guard is the ony

The test is administered at over 14,000 high schools as well as every processing station for the armed services in the country.

Interviewing the #2 recruiter in the nation who is also an Iraq War veteran Staff Sergeant Blauert with the Minnesota Army National Guard when asked why is the Minnesota Army National Guard raising its ASVAB requirement the answer was “The Minnesota Army National Guard is 140 percent full which is great but we can only be 200 percent full during war time so the guard has become more and more picky when it comes time to choose who can serve in the guard. One of the ways they ‘re doing this is by raising the ASVAB to 50 also by not allowing some physical waivers to go through.”

However this test does not stop people who want to join.

The military has made a pretest for the ASVAB that is usually accurate within five points enabling a recruiter to gauge whether or not a possible serviceman is ready to take the test. If the test taker is not ready the recruiter refers him or her to an ASVAB or dummies book or the countless ASVAB study guides that are online.
Robert who is a senior at high school never had the motivation to learn until he had to pass this test. He struggled through high school and now wants to serve.“I just want to join the military to serve my country and turn my life around!”
In order to pass the test Robert has started study sessions with eight other individuals who wish to join the military but need to pass the test. In meeting the teacher who teaches these individuals the questions was asked “What is holding back these people from joining the military?” his answer was a simple one. “The test has the math section of the exam heavily weighed because there are two math sections on the test. On the ASVAB basic math skills are tested without the use of the calculator. Skills that many high school seniors have forgotten or require them to brush up on before the test.”

A possible serviceman may take the test as many times as he or she would like but if the test score is not the minimum requirement he or she will have to wait 30 days. If there is another fail after that he or she will have to wait 6 months to retest.
The Army National Guard offers many incentives to join which include steady paycheck and free college. Many recruits that join the National Guard train for a job that will directly transfer to civilian jobs. Robert wants to be a diesel mechanic which he hopes to then find a civilian job by using the training received.

Wednesday, March 3, 2010

Staff Sergeant Blauert

What is the ASVAB?

What score on the asvab do you need to get to get in the minnesota army national guard?

How does the Minnesota army national guard ASVAB requirement meassure to other branches?


If someone can't achiece this score on a first time go can they study and get higher?

Is it the common for the Army National Guard to raise its scores?


Staff Sergeant Podritz


What do people generally say after taking the ASVAB?

Is anybody ever discouraged to join the guard from there test results?

What do you tell them?

Why are people unable to pass this test?

What is your role as a recruiter to get these people to pass their ASVABS?



Junior (person attempting to pass)
Why can't you pass the ASVAB?

Do you feel as though your school has not prepared you well enough for standarized tests such as this one?

Why are you studying for this test?

What learning tools are you going to for help on passing the ASVAB?

After having to study for the ASVAB does that make you want to join the army national guard more?

Friday, February 26, 2010

Writing a News Story
1. What can I write about? What is news?

On the surface, defining news is a simple task. News is an account of what is happening around us. It may involve current events, new initiatives or ongoing projects or issues. But a newspaper does not only print news of the day. It also prints background analysis, opinions, and human interest stories.

Choosing what's news can be harder.

The reporter chooses stories from the flood of information and events happening in the world and in their community. Stories are normally selected because of their importance, emotion, impact, timeliness and interest. Note: all these factors do NOT have to coincide in each and every story!

2. Identify what kind of a story it is

Hard news (+/- 600 words): This is how journalists refer to news of the day. It is a chronicle of current events/incidents and is the most common news style on the front page of your typical newspaper.

It starts with a summary lead. What happened? Where? When? To/by whom? Why? (The journalist's 5 W's). It must be kept brief and simple, because the purpose of the rest of the story will be to elaborate on this lead.

Keep the writing clean and uncluttered. Most important, give the readers the information they need. If the federal government announced a new major youth initiative yesterday, that's today's hard news.

Soft news (+/-600 words): This is a term for all the news that isn't time-sensitive. Soft news includes profiles of people, programs or organizations. As we discussed earlier, the "lead" is more literary. Most of YPP's news content is soft news.

Feature (+/-1500 words): A news feature takes one step back from the headlines. It explores an issue. News features are less time-sensitive than hard news but no less newsworthy. They can be an effective way to write about complex issues too large for the terse style of a hard news item. Street kids are a perfect example. The stories of their individual lives are full of complexities which can be reflected in a longer piece.

Features are journalism's shopping center. They're full of interesting people, ideas, color, lights, action and energy. Storytelling at its height! A good feature is about the people in your community and their struggles, victories and defeats. A feature takes a certain angle (i.e. Black youth returning to church) and explores it by interviewing the people involved and drawing conclusions from that information. The writer takes an important issue of the day and explains it to the reader through comments from people involved in the story.

Hint: Remember to "balance" your story. Present the opinions of people on both sides of an issue and let the readers make their own decision on who to believe. No personal opinions are allowed. The quotes from the people you interview make up the story. You are the narrator.

Editorial: The editorial expresses an opinion. The editorial page of the newspaper lets the writer comment on issues in the news. All editorials are personal but the topics must still be relevant to the reader.

Young People's Press publishes two types of editorials:

Youthbeat (+/- 700 words): Youthbeat's are YPP's editorial bread and butter. It's your story, from your point of view. Tell it like it is. Youthbeats usually (but not always) combine personal experience(s) with opinion/analysis. Essentially, you establish your credibility by speaking from experience.

My Word! (+/-600 words): An opinion piece. Short, sweet and to the point. Not as likely to be a personal narrative. Christmas "spirit" bugs you? Say why. Had an encounter with a cop that left you sour? Same deal. Be strong. If you don't like something, don't beat around the bush. This is a space for you to rant and roll with as much emotive power as possible.

3. Structure for your article

The structure of a news story (hard & soft news & features) is simple: a lead and the body.

The lead
One of the most important elements of news writing is the opening paragraph or two of the story. Journalists refer to this as the "lead," and its function is to summarize the story and/or to draw the reader in (depending on whether it is a "hard" or "soft" news story - See below for the difference between these two genres of news stories).

In a hard news story, the lead should be a full summary of what is to follow. It should incorporate as many of the 5 "W's" of journalism (who, what, where, when and why) as possible. (e.g. "Homeless youth marched down Yonge St. in downtown Toronto Wednesday afternoon demanding the municipal government provide emergency shelter during the winter months." - Can you identify the 5 W's in this lead?)

In a soft news story, the lead should present the subject of the story by allusion. This type of opening is somewhat literary. Like a novelist, the role of the writer is to grab the attention of the reader. (e.g. "Until four years ago, Jason W. slept in alleyways...") Once the reader is drawn in, the 5 "W's" should be incorporated into the body of the story, but not necessarily at the very top.

The body
The body of the story involves combining the opinions of the people you interview, some factual data, and a narrative which helps the story flow. A word of caution, however. In this style of writing, you are not allowed to "editorialize" (state your own opinion) in any way.

Remember:

The role of a reporter is to find out what people are thinking of an issue and to report the opinions of different stakeholders of an issue. These comments make up the bulk of the story. The narrative helps to weave the comments into a coherent whole. Hint: Stick to one particular theme throughout the story. You can put in different details but they all have to relate to the original idea of the piece. (e.g. If your story is about black youth and their relationship with the police you DO NOT want to go into details about the life of any one particular youth).

As a reporter, you are the eyes and ears for the readers. You should try to provide some visual details to bring the story to life (this is difficult if you have conducted only phone interviews, which is why face-to-face is best). You should also try to get a feel for the story. Having a feel means getting some understanding of the emotional background of the piece and the people involved in it. Try to get a sense of the characters involved and why they feel the way they do.

Okay, got it? Let's look at two examples as a way of summarizing the essentials:

Youth are banding together to start an organization. You want to show why are they doing that and the changes are they trying to make in the world. You want to say who they are and the strategies they are using.

An artist is having her first show. Why? What is it that she believes about her art? Is her artistic process rational or from the soul? What does the work look like?

4. Further tips for news writing

Finding story ideas

Keep your eyes and ears open; listen to what your friends are talking about.


Read everything you can get your hands on; get story ideas from other newspapers and magazines.


Think of a youth angle to a current news story.


Research a subject that interests you ask yourself what you would like to know more about.


Talk to people in a specific field to find out what is important to them.
Newsgathering

Begin collecting articles on your subject.


Talk to friends and associates about the subject.


Contact any agencies or associations with interest or professional knowledge in the area.


Create a list of people you want to interview; cover both sides of the story by interviewing people on both sides of the issue.


Collect government statistics and reports on the subject get old press releases or reports to use as background.
Interviewing do's and don'ts

Be polite.


Explain the ground rules of the interview to people unfamiliar with how the media works - this means that you tell them the information they give you can and will be published. If they do not want any part of what they say published, they need to tell you it is "off the record."


Tape the interview (so if anyone comes back at you, you have the proof of what was said).


Build a relationship with the person being interviewed.


Start with easy questions; end with difficult questions.


Read the body language of the person you're interviewing and if they get defensive, back away from the question you are asking and return later.


Don't attack the source.


Keep control of the interview; don't let the subject ramble or stray from the subject.


On the other hand, don't let your "opinion" of what the story should be colour the interview. Always remember that the person you are talking with knows more about the subject than you do.
Organizing the information

Gather your notes, interviews and research into a file.


Review your notes.


Look for a common theme.


Search your notes for good quotes or interesting facts.


Develop a focus.


Write the focus of the article down in two or three sentences.
Writing and editing

Remember you are the narrator, the story teller.


Don't be afraid to rewrite.


Be as clear and concise in the writing as possible.


Avoid run-on sentences.


Be direct.


Tell a good story.


Tell the reader what you think they want to know.


Always ask yourself what the story is about.


Read the story out loud; listen carefully.



1. Find a topic
2. Find a angle
3. Collect Data
4. Conduct interviews
5. Organize and write
6. Revise and Edit

Tuesday, February 23, 2010

Monday, February 8, 2010

1.
What is the company?
Play station

Who is the target audience:
Males who play football
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor.
How were camera shots and editing used to enhance the message?
They used quick cuts.
What is the slogan/message for the company?
Live in your world play in ours.
Was the message effective? Why or why not?
Yes, because the way the showed the game it was really fast pace and fun.
2.
What is the company?
Budwieser
Who is the target audience:
Male football fans.
What persuasive method used (humor, action, celebrity, human interest, etc.)?
action, humor
How were camera shots and editing used to enhance the message?
The scenary and instant replay.
What is the slogan/message for the company?
Budwieser
Was the message effective? Why or why not?
No. I did not see the connection of beer and the mock football game.
3.
What is the company?
Chrysler
Who is the target audience:
Women.
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Celebrity.
How were camera shots and editing used to enhance the message?
Alot of close ups.
What is the slogan/message for the company?
Drive and Love
Was the message effective? Why or why not?
Yes because it was not targeted for me but girls seemed to like it.
4.
What is the company?
Pepsi Twist
Who is the target audience:
21-35 at the time of this commerical aired.Because they know who the actors are.
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Celebrity.
How were camera shots and editing used to enhance the message?
There was zoom out and zoom ins for the expression for the actors.
What is the slogan/message for the company?
Its a twist of a great thing.
Was the message effective? Why or why not?
Yes because the connection between the twist was very apparent.
5.
What is the company?
Fed ex
Who is the target audience:
Anyone who watched castaway
What persuasive method used (humor, action, celebrity, human interest, etc.)?
HUMOR.
How were camera shots and editing used to enhance the message?
It showed how the man had to live on the island.
What is the slogan/message for the company?
Message is that fed ex always delivers the package and never opens it.
Was the message effective? Why or why not?
Yes
6.
What is the company?
Dodge
Who is the target audience:
Manly men who buy trucks
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor
How were camera shots and editing used to enhance the message?
It shows how
What is the slogan/message for the company?
Grab life by the horns
Was the message effective? Why or why not?
Yes the target audience was men and thats who it applealed to.
7.
What is the company?
Gatorade
Who is the target audience:
Basketball and basketball players.
What persuasive method used (humor, action, celebrity, human interest, etc.)?
celibrity.
How were camera shots and editing used to enhance the message?
Basketball moves.
What is the slogan/message for the company?
Is it in you?
Was the message effective? Why or why not?
Yes showing what the pros drink would want people that want to go pro drink gatorade.
8.
What is the company?
SPORTS CENTER
Who is the target audience:
Sports fans.
What persuasive method used (humor, action, celebrity, human interest, etc.)?
celebirty
How were camera shots and editing used to enhance the message?
Shows that they were looking for the ring.
What is the slogan/message for the company?
none.
Was the message effective? Why or why not?
Yes it was because of the connection of sport talk show hosts.
9.
What is the company?
H AND R BLOCK
Who is the target audience:
18-55 male taxpayers
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor and celebrity
How were camera shots and editing used to enhance the message?
Shows what could happen if mistakes are made.
What is the slogan/message for the company?
Double check
Was the message effective? Why or why not?
Yes it shows what could happen to you.
10.
What is the company?
Bud Light
Who is the target audience:
Male beer alcohol drinkers
What persuasive method used (humor, action, celebrity, human interest, etc.)?
humor
How were camera shots and editing used to enhance the message?
shows the clown upside down.
What is the slogan/message for the company?
Make it a budlight.
Was the message effective? Why or why not?
Yes the commerical was funny.
11.
What is the company?
Visa
Who is the target audience:
Anyone who pays with checks
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor.
How were camera shots and editing used to enhance the message?
They showed the basketball players height.
What is the slogan/message for the company?
Everywhere you want to be.
Was the message effective? Why or why not?
Yes it showed how the product was sucessful.